Name
New Kids on the Block: How to Reach the Under 30 Audience
Date & Time
Tuesday, October 23, 2018, 9:00 AM - 10:30 AM
Speakers
Versha Sharma - NowThis
Sarah Frank - NowThis
Tina Exarhos - NowThis
Christina Cocca - NowThis
Melissa Fajardo Krasovsky - NowThis
Sarah Frank - NowThis
Tina Exarhos - NowThis
Christina Cocca - NowThis
Melissa Fajardo Krasovsky - NowThis
Custom Session Name (HTML)
New Kids on the Block: How to Reach the Under 30 Audience
Hosted by NowThis News
New Kids on the Block: How to Reach the Under 30 Audience
Hosted by NowThis News
Approx. travel time by mass transit:
From Convene: 20 min
From 92Y: 30 min
Join NowThis—the #1 social news publisher in the world—to hear how to find your brand’s authentic voice on social platforms where younger audiences are spending their time. Attendees will learn how consumer behavior and platform advancements have transformed over the last 18 months and you’ll get an exclusive behind-the-scenes look at a taping of the company’s brand new daily morning show, NowThis Morning. These “Jack [or Jill] of all trades” reporters will show the ins and outs of a modern newsroom and answer questions like how editorial decisions get made, what constitutes breaking news, and how to connect authentically to young people.
Session Type
Fast Track
Theme
Leadership and Inclusion, Social Good
Important Info
30
Time Block
BLOCK 1 – Early Morning