Name
The Experience is Everything: Exploring the Future of Retail, Entertainment, and Consumer Engagement (partner)
Date & Time
Wednesday, October 24, 2018, 3:30 PM - 5:00 PM
Session
The Experience is Everything: Exploring the Future of Retail, Entertainment, and Consumer Engagement
Presented by TSX Broadway
Featuring: ANDREW ESSEX, former vice chairman and CEO, Droga5, DAVID OROWITZ, SVP Development L&L Holding Company, TSX Broadway, SAMANTHA DORFMAN, Global head of Retail, Design and Construction, Citi, ELEANOR MORGAN, Chief Experience Officer, Casper

Top brand executives discuss the next wave of experiential marketing and provide a sneak peek at TSX Broadway’s new state-of-the-art brand platform. Brands know experiential marketing is more critical than ever to connect with consumers in the real world. That’s why TSX Broadway is creating the world’s first full-building experiential brand platform in the heart of Times Square. ANDREW ESSEX, former vice chairman and CEO of Droga5, joins industry leaders from Casper, Citi, and TSX Broadway in a thought-provoking discussion about the face of the changing retail landscape.

Session Type
Fast Track
Theme
Creativity, Leadership and Inclusion
Time Block
BLOCK 4 – Afternoon
Original cap:
50
The Experience is Everything: Exploring the Future of Retail, Entertainment, and Consumer Engagement
Presented by TSX Broadway
Approx. travel time by mass transit:
From Convene: 20 min
From 92Y: 20 min