Thursday, October 26, 2017
Muji, the Japanese lifestyle retailer known for its beautifully designed, “no-brand” products, approaches any expansion with a slow-and-steady mindset. After 10 years in the U.S., Muji has maintained its brick-and-mortar, anti-advertising ethos while continuing to delight customers with its minimalist housewares and office supplies. At this visit to Muji’s Cooper Square store, you’ll hear from Muji USA president Toru Tsunoda about how the company has been able to expand globally while upholding its founding values. Plus, you’ll get a rare look at a collection of 1980s Muji posters by late Japanese artist and original Muji art director Ikko Tanaka in celebration of the brand’s 10th anniversary in the U.S.
MUJI Cooper Square