With clients like Google, Under Armour, and CoverGirl, award-winning advertising agency Droga5 does more than just churn out creative campaigns—it fosters an environment where creativity can flourish uninhibited. The secret? Data. Visit Droga’s Wall Street headquarters for a deep dive with chief intelligence officer Amy Avery and head of communications strategy Colleen Leddy into how they use search, social media, and other audience data to craft focused briefs that help clients connect with their audiences in innovative ways.