Most discussions on balancing life and career with parenthood are focused on working mothers—but Michael Rothman knew that fathers needed to get in on the conversation, too. So in 2015, he cofounded Fatherly, a digital lifestyle website for millennial dads. In this session, Rothman will explore how society's definitions of parenting gender roles are changing—and what that means for men at home and at work. He will also discuss how to build a lifestyle brand around a lifestyle that is still being debated.