You know Whalerock for its work on some of the most showstopping multimedia apps in recent memory: those for the Kardashian/Jenner sisters and Tyler the Creator. Add to that Whalerock’s partnerships with Viacom, Sirius, and GE—not to mention the famous Kim Kardashian West keyboard, Kimoji. The company’s highly publicized developments give creators more control and monetization, while giving fans more interaction and exclusive content. At this behind-the-scenes deep dive into Whalerock Industries, you’ll hear from the leaders, creators, and strategists behind the company’s multimedia hits. Then, you’ll be tasked with developing your own multitiered strategy for unlocking a legacy brand’s potential with new media, from video to apps to content.

 

There’s a lot more to Grindr than hooking up. With 3 million daily active users and a presence in 196 countries (more than any of its competitors), Grindr is the world’s largest gay social networking app. And it’s not even just an app, anymore. The brand is in the process of pivoting to become a lifestyle brand, launching its brand-new digital magazine, Into, with style, art, and pop-culture content. It has also built a platform for health resources for gay men around the world, as well as LGBTQ activism with its Grindr 4 Equality program. That’s not to mention the brand’s cheeky new keyboard of Gaymoji. At this visit to Grindr’s West Hollywood HQ, you’ll get to explore ground zero for how the brand is owning and redirecting its own narrative.

 

United Talent Agency + Wattpad + Tongal
More info coming soon!